Rob worked with Tim. Tim has an interest in Beer. So does Rob. In fact Rob would like to work in beer. Tim and Katie smashed out this logo design to match Rob’s aspirations. He liked it that much he used it and paid Tim in beer. Tim likes Rob.
Tim hopes Rob hones his craft even further. And that one day Rob realises his vision of Edwards & Sons with his lads, until then this logo is a symbol of hope for all the creative dreamers in the utility world.
Go forth Mr Edwards and conquer.